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~isPartOf:"Die Bank"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Marketingmanagement"
~subject:"Online retailing"
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Marketingmanagement
Online retailing
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Vertriebsweg
68
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17
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Die Bank
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
62
Journal of retailing
25
Journal of business research : JBR
24
European journal of operational research : EJOR
18
Management science : journal of the Institute for Operations Research and the Management Sciences
17
International journal of retail & distribution management
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Transportation research / E : an international journal
13
International journal of production economics
12
Journal of marketing channels : ... distribution systems, strategy, and management
12
The international review of retail, distribution and consumer research
12
Handbuch Multi-Channel-Marketing
10
Information systems research : ISR
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Electronic commerce research
9
International journal of retail and distribution management
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
International journal of electronic marketing and retailing : IJEMR
8
International journal of production research
7
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
7
SpringerLink / Bücher
7
International journal of electronic commerce : IJEC
6
Journal of strategic marketing
6
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
The journal of business & industrial marketing
6
Gabler Edition Wissenschaft
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of marketing
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Journal of the Academy of Marketing Science
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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Decision sciences : DS
4
European journal of marketing : EJM
4
Europäische Hochschulschriften / 5
4
IEEE transactions on engineering management : EM
4
Information systems and e-business management : ISeB
4
International journal of consumer studies
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Journal of marketing research : JMR
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Journal of organizational computing and electronic commerce
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Unlocking the link between relationship duration and product de-listing in retail channels : the role of market orientation and brand diffusion
Gölgeci, Ismail
;
Malagueno, Ricardo
;
Fearne, Andrew P.
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 5-16
Persistent link: https://www.econbiz.de/10012588287
Saved in:
2
Which one is more valuable in coordinating the online and offline distribution? : service support or online price coordination
Pei, Zhi
;
Yan, Ruiliang
;
Ghose, Sanjoy
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 150-159
Persistent link: https://www.econbiz.de/10012285147
Saved in:
3
Valuable strategy and firm performance in the O2O competition
Pei, Zhi
;
Paswan, Audhesh
;
Camp, Kerri
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 167-179
Persistent link: https://www.econbiz.de/10012212135
Saved in:
4
Customer engagement through omnichannel retailing : the effects of channel integration quality
Lee, Zach W. Y.
;
Chan, Tommy K. H.
;
Chong, Alain Yee Loong
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 90-101
Persistent link: https://www.econbiz.de/10012004178
Saved in:
5
A comparison of social media marketing between B2B, B2C and mixed business models
Iankova, Severina
;
Davies, Iain
;
Archer-Brown, Chris
; …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 169-179
Persistent link: https://www.econbiz.de/10012107706
Saved in:
6
Offline retailers expanding online to compete with manufacturers : strategies and channel power
Karray, Salma
;
Sigué, Simon Pierre
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 203-214
Persistent link: https://www.econbiz.de/10011871451
Saved in:
7
An analytic decision making framework to evaluate multiple marketing channels
Chen, Kun
;
Kou, Gang
;
Shang, Jennifer
- In:
Industrial marketing management : the international …
43
(
2014
)
8
,
pp. 1420-1434
Persistent link: https://www.econbiz.de/10010473293
Saved in:
8
Business to business governance structure and marketing strategy
Paswan, Audhesh K.
;
Guzman, Francisco
;
Blankson, Charles
- In:
Industrial marketing management : the international …
41
(
2012
)
6
,
pp. 908-918
Persistent link: https://www.econbiz.de/10009656756
Saved in:
9
Managing channel coordination in a multi-channel manufacturer-retailer supply chain
Yan, Ruiliang
- In:
Industrial marketing management : the international …
40
(
2011
)
4
,
pp. 636-642
Persistent link: https://www.econbiz.de/10009160097
Saved in:
10
Innovativer Vertriebskanal für Banken : Teleshopping
Petzel, Erhard
;
Birkelbach, Jörg
- In:
Die Bank
(
2004
)
12
,
pp. 54-59
Persistent link: https://www.econbiz.de/10002416176
Saved in:
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