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~isPartOf:"Die Betriebswirtschaft : DBW"
~isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon"
~isPartOf:"Reihe Medienstrukturen"
~person:"Bentele, Günter"
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Die Betriebswirtschaft : DBW
Faculty & research / Insead : working paper series
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
Reihe Medienstrukturen
Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
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Handbuch Unternehmenskommunikation
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Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
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Intereffikationsmodell
Bentele, Günter
- In:
Handbuch der Public Relations : wissenschaftliche …
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(pp. 209-222)
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2008
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