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~isPartOf:"Digitale Kommunikation"
~subject:"E-commerce"
~subject:"Marketing management"
~subject:"Suchmaschine"
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E-commerce
Marketing management
Suchmaschine
Internet marketing
2
Marketingmanagement
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Online-Marketing
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Social Web
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Social web
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Web analytics
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Webanalyse
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Bitburger Brauerei Th. Simon
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Brauerei
1
Brewery
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Deutschland
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Digital divide
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Digitale Spaltung
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Germany
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Market research
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Lohmer, Marius
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Lütters, Holger
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Digitale Kommunikation
Rheinwerk Computing
3
Journal of internet commerce
2
Analyzing the strategic role of social networking in firm growth and productivity
1
Business ethics and leadership from an Eastern European, transdisciplinary context : the 2014 Griffiths School of Management Annual Conference on Business, Entrepreneurship and Ethics
1
Digitalisierung der Unternehmen
1
E-marketing ; Vol. 1
1
Electronic commerce research and applications
1
Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference
1
Facetten der Digitalisierung : Chancen und Herausforderungen für Mensch und Management
1
Grundlagen Onlinemarketing : SEO, SEA und Social Media
1
Handbook of research on effective advertising strategies in the social media age
1
Informationsmanagement und strategische Unternehmensführung
1
International journal of networking and virtual organisations : IJNVO
1
International journal of services and operations management : IJSOM
1
International journal of technology marketing : IJTMkt
1
Journal of marketing theory and practice : JMTP
1
Journal of organizational computing and electronic commerce
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Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of targeting, measurement and analysis for marketing
1
Lecture Notes in Business Information Processing
1
Lecture notes in business information processing : LNBIP
1
Manthan : journal of commerce and management
1
Marketing letters : a journal of research in marketing
1
OECD statistics working paper
1
Policy research working paper : WPS
1
Research and development in e-business through service-oriented solutions
1
Springer eBook Collection / Business and Management
1
SpringerLink / Bücher
1
Technological forecasting & social change : an international journal
1
The analytics process : strategic and tactical steps
1
The international journal of management science and information technology : IJMSIT ; an official publication of the North American Institute of Science and Information Technology
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Social Media Marketing am Beispiel Bitburger
Lohmer, Marius
- In:
Digitale Kommunikation
,
(pp. 151-172)
.
2012
Persistent link: https://www.econbiz.de/10009545419
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2
Marktforschung für Instrumente der digitalen Kommunikation
Lütters, Holger
- In:
Digitale Kommunikation
,
(pp. 121-150)
.
2012
Persistent link: https://www.econbiz.de/10009545424
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