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~isPartOf:"Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication"
~isPartOf:"Research in consumer behavior"
~subject:"Konsumentenverhalten"
~subject:"Semiotics"
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Semiotics
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Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
Research in consumer behavior
Project management and risk management in complex projects : studies in organizational semiotics ; [8th session of the Annual Organizational Semiotics Workshop held in June 2005 in Toulouse]
6
Information systems in the changing era : theory and practice ; proceedings of the 11th International Conference on Informatics and Semiotics in Organisations, 11-12 april 2009
5
International journal of market research : JMRS ; the journal of the Market Research Society
5
Intelligent, adaptive and reasoning technologies : new developments and applications
4
Tourism management : research, policies, practice
4
International journal of market research
3
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Journal of retailing and consumer services
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Marketing theory
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Preprint / Centralʹnyj Ėkonomiko-Matematičeskij Institut
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The journal of brand management : an international journal
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Working paper series / Frankfurt School of Finance & Management
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Dynamics and change in organizations : studies in organizational semiotics
2
E-consumers in the era of new tourism
2
Homo oeconomicus
2
International journal of retail & distribution management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Management information systems : mis quarterly
2
Mind & society : adaptive behaviours under risk and uncertainty
2
Proceedings of I-KNOW '09 : 9th International Conference on Knowledge Management and Knowledge Technologies ; proceedings of I-SEMANTICS '09, 5th International Conference on Semantic Systems, Graz, Austria, September 2 - 4, 2009
2
Routledge studies in management, organizations and society
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Working papers in accounting valuation auditing
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Accounting forum : advancing the interdisciplinary and global connection of accounting research
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Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
1
Advances in Multimedia and Interactive Technologies (AMIT)
1
Advances in industrial engineering and operations research : [revised and extended articles written by prominent researchers participating in the International MultiConference of Engineers and Computer Scientists (IMECS) 2007 ; held in Hong Kong on March 21 - 23, 2007]
1
Annals of tourism research : ATR ; a social sciences journal
1
Approaches to Applied Semiotics [AAS] Ser
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Approaches to applied semiotics
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Approaches to semiotics
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Asia Pacific journal of marketing and logistics
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Asian review of accounting
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Beiträge zur Medien- und Kommunikationsgesellschaft
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ECONIS (ZBW)
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1
Chaosmosis : French thought styles and the possible reactivation of consumer culture theory
Heilbrunn, Benoît
-
2015
Persistent link: https://www.econbiz.de/10011657450
Saved in:
2
Of gates and doors : a critical reflection on agency
Fernandez, Karen V.
-
2015
Persistent link: https://www.econbiz.de/10011657495
Saved in:
3
"There will not be a World Cup" : the kratophanous power of the FIFA 2014 World Cup in Brazil
Rosenthal, Benjamin
;
Cardoso, Flavia
-
2015
Persistent link: https://www.econbiz.de/10011657641
Saved in:
4
Using semiotic analysis to determine effectiveness of advertising in Internet marketing
Hynes, Geraldine E.
;
Janson, Marius A.
- In:
Discourse, identities and genres in corporate …
,
(pp. 163-184)
.
2010
Persistent link: https://www.econbiz.de/10009013069
Saved in:
5
Automobile advertising for cultural elites : a multimodal analysis
Boggio, Cecilia
- In:
Discourse, identities and genres in corporate …
,
(pp. 145-161)
.
2010
Persistent link: https://www.econbiz.de/10009013072
Saved in:
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