Hidayat, Sutan Emir; Rafiki, Ahmad; Nasution, Muhammad … - In: Journal of Islamic Marketing 13 (2021) 9, pp. 1843-1857
/methodology/approach: Qualitative content analysis derived from a narrative-type literature review – supported by expert opinions elicited from semi …-structured interviews and transcripts from the keynotes of five prominent speakers at a Halal industry conference during the pandemic. The … contributes to the betterment of the ummah and Muslim countries. …