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~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"International journal of production research"
~isPartOf:"The journal of product & brand management"
~type_genre:"Collection of articles of several authors"
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Brand management
7
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7
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Discussion paper / Centre for Economic Policy Research
International journal of production research
The journal of product & brand management
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International journal of technology management : IJTM
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Edward Elgar E-Book Archive
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Erfurter Hefte zum angewandten Marketing
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International journal of entrepreneurship and innovation management
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Journal of revenue and pricing management
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of innovation management
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Strategic change : SC ; briefings in entrepreneurial finance
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International journal of entrepreneurship and small business
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Technological forecasting & social change : an international journal
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Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
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International journal of technology marketing : IJTMkt
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Brand equity : defining, measuring and managing brand equity
Pappu, Ravi
(
ed.
);
Christodoulides, George
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011778285
Saved in:
2
Special issue: new consideration of pricing in supply chain
Pun, Hubert
(
ed.
);
Chen, Jing
(
ed.
);
DeYong, Gregory D.
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012194180
Saved in:
3
Branding in the era of Web 2.0 (and beyond)
Taylor, David
(
ed.
);
Pentina, Iryna
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011777341
Saved in:
4
The technopocene : technology's transformation of people, products and brands
Berthon, Pierre R.
(
ed.
);
Pitt, Leyland F.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011606992
Saved in:
5
Consumer brand relationships
Fetscherin, Marc
(
ed.
);
Cayolla, Ricardo Roseira
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011587779
Saved in:
6
Branding and sustainable growth
Roper, Stuart
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010225087
Saved in:
7
Research in emerging markets : advances in product and brand management
Saji, K. B.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009730456
Saved in:
8
The behavioral aspects of pricing
Maxwell, Sarah M.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009566001
Saved in:
9
Special issue: 6th International Conference of the SIG on Brand, Identity, and Corporate Reputation of the Academy of Marketing
Iglesias, Oriol
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009566002
Saved in:
10
The behavioral aspects of pricing
Maxwell, Sarah
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008772619
Saved in:
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