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Internet marketing
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Discussion paper / Centre for Economic Policy Research
MIT sloan management review
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
15
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
8
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Converting email from drain to gain
Addas, Shamel
;
Pinsonneault, Alain
;
Kane, Gerald C.
- In:
MIT sloan management review
59
(
2018
)
4
,
pp. 16-18
Persistent link: https://www.econbiz.de/10011880951
Saved in:
2
Second-degree price discrimination by a two-sided monopoly platform
Jeon, Doh-Shin
;
Kim, Byung-Cheol
;
Menicucci, Domenico
-
2016
Persistent link: https://www.econbiz.de/10011551071
Saved in:
3
Incentive compatible advertising on a social network
Eliaz, Kfir
;
Spiegler, Ran
-
2016
Persistent link: https://www.econbiz.de/10011494237
Saved in:
4
Optimizing your digital business model
Weill, Peter
;
Woerner, Stephanie L.
- In:
MIT sloan management review
54
(
2012/13
)
3
,
pp. 71-78
Persistent link: https://www.econbiz.de/10009745368
Saved in:
5
Strategic search diversion, product affiliation and platform competition
Hagiu, Andrei
;
Jullien, Bruno
-
2013
Persistent link: https://www.econbiz.de/10009745617
Saved in:
6
Advertising and the distribution of content
Weeds, Helen
-
2012
Persistent link: https://www.econbiz.de/10009621940
Saved in:
7
Targeting in advertising markets : implications for offline vs. online media
Bergmann, Dirk
;
Bonatti, Alessandro
-
2010
Persistent link: https://www.econbiz.de/10008667424
Saved in:
8
Platform siphoning : ad-avoidance and media content
Anderson, Simon P.
;
Gans, Joshua
-
2010
Persistent link: https://www.econbiz.de/10003957708
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