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~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~person:"Henkel, Sven"
~person:"Previtero, Alessandro"
~person:"Spann, Martin"
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Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
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Delegating pricing power to customers : pay what you want or name your own price
Krämer, Florentin
;
Schmidt, Klaus M.
;
Spann, Martin
; …
-
2015
Persistent link: https://www.econbiz.de/10011289185
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