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~isPartOf:"Discussion papers on business and economics"
~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"Psychology & marketing"
~isPartOf:"The journal of media economics"
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Music
24
Musik
24
Consumer behaviour
12
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12
Musikwirtschaft
12
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6
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6
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1
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Discussion papers on business and economics
Journal of promotion management : JPM
Psychology & marketing
The journal of media economics
Journal of cultural economics
49
Journal of business research : JBR
18
International journal of arts management
15
Marketing theory
15
Information economics and policy : IEP
13
International journal of event and festival management
13
Journal of retailing and consumer services
11
Arts marketing : an international journal ; AM
8
Institute for Prospective Technological Studies digital economy working paper
8
Tourism management : research, policies, practice
8
CESifo working papers
7
International journal of Chinese culture and management : IJCCM
7
International journal of intellectual property management : IJIPM
7
Journal of marketing management : MM
7
Physica A: Statistical Mechanics and its Applications
7
Applied economics letters
6
Journal of economic behavior & organization : JEBO
6
MPRA Paper
6
Marketing letters : a journal of research in marketing
6
NBER working paper series
6
SpringerLink / Bücher
6
The production and consumption of music in the digital age
6
Arts and the market
5
Asia Pacific business review
5
Asia Pacific journal of marketing and logistics
5
CESifo Working Paper
5
CESifo Working Paper Series
5
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
5
Journal of consumer behaviour : an international research review
5
Journal of cultural management and cultural policy
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Tourism management perspectives : TMP
5
DUV : Wirtschaftswissenschaft
4
Discussion paper series / IZA
4
Discussion papers / CEPR
4
Economic inquiry : journal of the Western Economic Association International
4
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ECONIS (ZBW)
24
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1
How songs from growing up and viewers' attachment styles affect video ads' effectiveness
Lourenço, Carlos Jorge da Silva
;
Isabella, Giuliana
; …
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 209-233
Persistent link: https://www.econbiz.de/10013465222
Saved in:
2
Branding with music : how can music contour and tonality enhance perceived brand innovativeness and brand evaluations?
Zoghaib, Alice
;
Luffarelli, Jonathan
;
Feiereisen, Stéphanie
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1965-1985
Persistent link: https://www.econbiz.de/10014338451
Saved in:
3
Set that record straight! Cardinal line orientations in music album artwork boost market performance and music consumption
Joye, Yannick
;
Fennis, Bob Michaël
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 916-937
Persistent link: https://www.econbiz.de/10014519055
Saved in:
4
Good reverberation? : teacher influence in music composition since 1450
Borowiecki, Karol Jan
-
2021
Persistent link: https://www.econbiz.de/10012545547
Saved in:
5
Originality, influence, and success : a model of creative style
Borowiecki, Karol Jan
;
Mauri, Caterina Adelaide
-
2021
Persistent link: https://www.econbiz.de/10012653812
Saved in:
6
How the sound frequency of background music influences consumers' perceptions and decision making
Sunaga, Tsutomu
- In:
Psychology & marketing
35
(
2018
)
4
,
pp. 253-267
Persistent link: https://www.econbiz.de/10011970151
Saved in:
7
Name dropping and product mentions : branding in popular music lyrics
Craig, Clay
;
Flynn, Mark A.
;
Holody, Kyle J.
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 258-276
Persistent link: https://www.econbiz.de/10011729551
Saved in:
8
In fatal pursuit of immortal fame : peer competition and early mortality of music composers
Borowiecki, Karol Jan
;
Kavetsos, Georgios
-
2015
Persistent link: https://www.econbiz.de/10010508518
Saved in:
9
Historical origins of cultural supply in Italy
Borowiecki, Karol Jan
-
2015
Persistent link: https://www.econbiz.de/10010508527
Saved in:
10
Promotional effects and the determination of royalty rates for music
Beard, Thomas Randolph
;
Ford, George S.
;
Stern, Michael L.
- In:
The journal of media economics
31
(
2018
)
1/2
,
pp. 27-35
Persistent link: https://www.econbiz.de/10012313991
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