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~isPartOf:"Diskussionsbeiträge / Wissenschaftliches Institut für Infrastruktur und Kommunikationsdienste"
~isPartOf:"Marketing theory"
~subject:"Internationaler Vergleich"
~subject:"United Kingdom"
~type_genre:"Case study"
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Understanding value co-creation in a co-consuming brand community
Pongsakornrungsilp, Siwarit
;
Schroeder, Jonathan E.
- In:
Marketing theory
11
(
2011
)
3
,
pp. 303-324
Persistent link: https://www.econbiz.de/10009355169
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2
Incumbents und ihre Preisstrategien im Telefondienst : ein internationaler Vergleich
Schäfer, Ralf G.
;
Schöbel, Andrej
-
2006
Persistent link: https://www.econbiz.de/10003332523
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