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~isPartOf:"Dresdner Beiträge zur Betriebswirtschaftslehre"
~isPartOf:"Gabler-Edition Wissenschaft"
~subject:"Brand management"
~subject:"Innovationsmanagement"
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Brand management
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Dresdner Beiträge zur Betriebswirtschaftslehre
Gabler-Edition Wissenschaft
Industrial marketing management : the international journal for industrial and high-tech firms
54
International journal of innovation management
43
Technological forecasting & social change : an international journal
39
Journal of business research : JBR
33
International journal of technology management : IJTM
30
Research policy : policy, management and economic studies of science, technology and innovation
25
Technovation : the international journal of technological innovation, entrepreneurship and technology management
21
Technology analysis & strategic management
20
Journal of open innovation : technology, market, and complexity
15
SpringerLink / Bücher
13
The journal of product innovation management : an international publication of the Product Development & Management Association
11
International journal of innovation and technology management
10
The journal of business & industrial marketing
10
Innovation: organization & management : IOM
9
California management review
8
European journal of innovation management : EJIM
8
International journal of business innovation and research
8
International journal of entrepreneurship and innovation management
8
Journal of engineering and technology management : JET-M
8
The journal of technology transfer
8
Creativity and innovation management
7
Gabler Edition Wissenschaft
7
IEEE transactions on engineering management : EM
7
Industry and innovation
7
International journal of project management : the journal of The International Project Management Association
7
Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
6
Betriebswirtschaftslehre für Technologie und Innovation
6
Journal of management & organization : JMO
6
Springer eBook Collection / Business and Economics
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Strategic management journal
6
European management journal
5
Faculty & research / Insead : working paper series
5
International journal of production economics
5
Journal of innovation & knowledge : JIK
5
Journal of knowledge management
5
Public management review
5
R & D management
5
Review of managerial science
5
Supply chain management
5
Business process management journal
4
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ECONIS (ZBW)
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Wirkung von Multi-Co-Branding : aktueller Stand der Forschung und Ergebnisse einer empirischen Studie
Wünschmann, Stefan
;
Bernhard, Patrick
-
2006
Persistent link: https://www.econbiz.de/10003771984
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2
Allianzen in der Markenführung : Ansatz zur Planung kooperativer Markenstrategien
Spengel, Andreas
-
2005
-
1. Auflage
Persistent link: https://www.econbiz.de/10003087387
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3
Vertragliche Gestaltung von Innovationskooperationen : Optimierung bei Informationsasymmetrie
Rühl, Judith
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001598066
Saved in:
4
Abwicklungsmanagement horizontaler Entwicklungskooperationen : Typen, Organisationsformen und Instrumente
Figge, Christoph P.
-
1999
Persistent link: https://www.econbiz.de/10001395991
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