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~isPartOf:"E-business management : integration of Web technologies with business models"
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E-business management : integration of Web technologies with business models
Journal of marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
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Stanford University Graduate School of Business research paper
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The Routledge companion to strategic marketing
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Initiatives for building e-loyalty: a proposed framework and research issues
Kannan, P. K.
;
Wagner, Janet
;
Velarde, Cristina
- In:
E-business management : integration of Web technologies …
,
(pp. 231-247)
.
2003
Persistent link: https://www.econbiz.de/10001748625
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