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~isPartOf:"ERIM report series research in management"
~person:"Meyer, Anton"
~person:"Verhoef, Peter C."
~subject:"Einzelhandel"
~subject:"Theorie"
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Einzelhandel
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Beziehungsmarketing
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Relationship marketing
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Consumer behaviour
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Marketing theory
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Meyer, Anton
Verhoef, Peter C.
Donkers, Bas
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Erasmus Research Institute of Management
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ERIM report series research in management
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Banking 2000 : Perspektiven und Projekte ; Hermann Meyer zu Selhausen zum 60. Geburtstag
1
Dienstleistungsqualität : Konzepte - Methoden - Erfahrungen
1
Direct Banking : wie virtuelle Institute das Bankgeschäft revolutionieren
1
Gabler-Edition Wissenschaft / Focus Dienstleistungsmarketing
1
Handbuch Dienstleistungs-Marketing
1
Handelsforschung
1
Innovationsforschung und Technologiemanagement : Konzepte, Strategien, Fallbeispiele ; [Symposium zum Gedenken an Prof. Dr. Stephan Schrader am 2. Juli 1998]
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of retailing and consumer services
1
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
1
Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
1
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
1
Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann
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ECONIS (ZBW)
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Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
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