//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Economia della Cultura"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Konsumentenverhalten"
~subject:"Mediennutzung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"new media"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Mediennutzung
Communication media
2
Consumer behaviour
2
Kommunikationsmedien
2
Media industries
2
Mediensektor
2
New media
2
Advertising
1
Advertising effects
1
Cloud Computing
1
Cloud computing
1
Computerspiel
1
Consumer segmentation
1
Customer satisfaction
1
Internet marketing
1
Kundenzufriedenheit
1
Live streaming service
1
Market segmentation
1
Marktsegmentierung
1
Masspersonal communication
1
Media usage
1
Media usage behavior
1
Mobile Marketing
1
Mobile advertising
1
Mobile communications
1
Mobile marketing
1
Mobilkommunikation
1
Multiple Discrete-Continuous Extreme Value model
1
New media marketing
1
Online-Marketing
1
Preference analysis
1
Q methodology
1
Scenario analysis
1
Social Web
1
Social web
1
South Korea
1
Structural equation modeling
1
Subjectivity study
1
Südkorea
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Choi, Jae Young
1
Kim, Ki Youn
1
Lee, Bong Gyou
1
Lee, Jongsu
1
Shin, Jungwoo
1
Woo, JongRoul
1
Published in...
All
Economia della Cultura
Technological forecasting & social change : an international journal
European Sport management quarterly : ESMQ
2
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asia Pacific journal of marketing and logistics
1
International journal of internet marketing and advertising : IJIMA
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Marketing letters : a journal of research in marketing
1
Service business
1
Sport management review
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing insights for mobile advertising and consumer segmentation in the cloud era : a Q-R hybrid methodology and practices
Kim, Ki Youn
;
Lee, Bong Gyou
- In:
Technological forecasting & social change : an …
91
(
2015
),
pp. 78-92
Persistent link: https://www.econbiz.de/10011317272
Saved in:
2
The effect of
new
media
on consumer media usage : an empirical study in South Korea
Woo, JongRoul
;
Choi, Jae Young
;
Shin, Jungwoo
;
Lee, Jongsu
- In:
Technological forecasting & social change : an …
89
(
2014
),
pp. 3-11
Persistent link: https://www.econbiz.de/10010490621
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->