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~isPartOf:"Economic development : journal of the Institute of Economics, Skopje"
~subject:"Television"
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Economic development : journal of the Institute of Economics, Skopje
Journal of sports economics
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Media-Perspektiven
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The journal of media economics
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Pesquisa nacional por amostra de domicílios : Brasil
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Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
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Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
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Journal of advertising research
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Journal of sport management : the official journal of the North American Society of Sport Management
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Kyklos : international review for social sciences
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Annual Marketing Research Conference : contributed papers, 1953
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Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
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Discussion paper / Centre for Economic Policy Research
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Dortmunder Diskussionsbeiträge zur Wirtschaftspolitik
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Edition IP
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European Sport management quarterly : ESMQ
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European journal of marketing : EJM
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European journal of operational research : EJOR
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From the trenches : strategies from industry leaders on the new e-conomy
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Fundamentals of marketing research ; Vol. 3
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Globale Krise der Medienwirtschaft? : Dimensionen, Ursachen und Folgen ; [Tagung "Globale Krise der Medienwirtschaft?" der Fachgruppe Medienökonomie der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft im Dezember 2004 in Stuttgart]
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The role of the marketing mix in television media and the concept of "consumer audience"
Petkovska Mirčevska, Tatjana
;
Filkov, German
- In:
Economic development : journal of the Institute of …
16
(
2014
)
1/2
,
pp. 11-29
Persistent link: https://www.econbiz.de/10010395707
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