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~isPartOf:"Economica"
~isPartOf:"Reihe: Marketing"
~person:"Stumpp, Stefan"
~subject:"Ersatzbeschaffung"
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Ersatzbeschaffung
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Stumpp, Stefan
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Economica
Reihe: Marketing
Reihe: Marketing : MAR
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USB Cologne (EcoSocSci)
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Ersatzkaufverhalten bei langlebigen Konsumgütern : eine verhaltenswissenschaftliche Erklärung der Entstehung und anbieterbezogene Möglichkeiten zur Beeinflussung der Ersatzkaufabsi...
Stumpp, Stefan
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2000
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