Lambrix, Hélène - Université Paris-Dauphine (Paris IX) - 2014
research, development, production, sell, supply, information and training, eventually network platforms, and sponsoring. They … information about medicines face to face, they deliver samples to them for free, invite them and their peers to the restaurants …-physical information artefacts (language, information, rumours, word of mouth), physical information artefacts (packaging, newspapers …