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~isPartOf:"Handbuch Unternehmenskommunikation"
~isPartOf:"Journal of marketing communications"
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Search: subject_exact:"Kommunikationsmedien"
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Communication media
20
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Economics letters
Handbuch Unternehmenskommunikation
Journal of marketing communications
Journal of media business studies
39
The handbook of political economy of communications
25
CESifo working papers
23
Discussion papers / CEPR
23
SpringerLink / Bücher
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The journal of media economics
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European journal of political economy
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Kom / Kommission der Europäischen Gemeinschaften
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NBER Working Paper
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JMM : the international journal on media management
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Technological forecasting & social change : an international journal
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Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
12
HWWA-Report
12
Political economies of the media : the transformation of the global media industries
12
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
12
Corporate communications : an international journal
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Journal of business ethics : JOBE
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Working paper
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Applied economics
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DICE discussion paper
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IZA Discussion Paper
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Information economics and policy : IEP
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The right to tell : the role of mass media in economic development /The World Bank
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Young consumers : insight and ideas for responsible marketers
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Journal of business research : JBR
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Working paper / National Bureau of Economic Research, Inc.
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Applied economics letters
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CESifo Working Paper
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Corporate reputation review : an international journal
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European economic review : EER
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Media Governance in Europa : Regulierung - Partizipation - Mitbestimmung ; [internationales Symposion im Juni 2009 in Hamburg unter dem Titel Media goverance in Europe - regulation, participation, codetermination]
8
Media-Perspektiven
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1
Generative AI and deceptive news consumption
Sandrini, Luca
;
Somogyi, Robert
- In:
Economics letters
232
(
2023
),
pp. 1-4
Persistent link: https://www.econbiz.de/10014462536
Saved in:
2
Does regulatory punishment improve financial media's information intermediary role?
Yang, Shanye
;
Qianwei, Ying
;
Liu, Jinsong
- In:
Economics letters
232
(
2023
),
pp. 1-4
Persistent link: https://www.econbiz.de/10014464181
Saved in:
3
The impact of sequential versus simultaneous media exposure on online advertising effectiveness
Theodorakioglou, Fotini
;
Hatzithomas, Leonidas
; …
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 101-117
Persistent link: https://www.econbiz.de/10014232457
Saved in:
4
Responsive democracy and commercial media
Ghosh, Saptarshi P.
;
Jain, Nidhi
;
Martinelli, César
; …
- In:
Economics letters
222
(
2023
),
pp. 1-5
Persistent link: https://www.econbiz.de/10014232829
Saved in:
5
Democracy and COVID-19 outcomes
Karabulut, Gokhan
;
Zimmermann, Klaus F.
;
Bilgin, Mehmet …
- In:
Economics letters
203
(
2021
),
pp. 1-4
Persistent link: https://www.econbiz.de/10012607312
Saved in:
6
Consumer-driven media planning and buying
Schultz, Don E.
;
Block, Martin P.
;
Viswanathan, Vijay
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 761-778
Persistent link: https://www.econbiz.de/10011976099
Saved in:
7
Media preferences among young consumers in Bangladesh : a multidimensional approach
Chowdhury, Tamgid Ahmed
- In:
Journal of marketing communications
24
(
2018
)
5
,
pp. 486-505
Persistent link: https://www.econbiz.de/10011880795
Saved in:
8
The effects of social media on brand attitude and WOM during a brand crisis : evidences from the Barilla case
Pace, Stefano
;
Balboni, Bernardo
;
Gistri, Giacomo
- In:
Journal of marketing communications
23
(
2017
)
2
,
pp. 135-148
Persistent link: https://www.econbiz.de/10011706457
Saved in:
9
Collective mass media bias, social media, and non-partisans
Luo, Xiaoyi
- In:
Economics letters
156
(
2017
),
pp. 78-81
Persistent link: https://www.econbiz.de/10011822371
Saved in:
10
An analysis of media violence in commercials aired during the telecasts of sports events
Cheong, Yunjae
;
Combs, Justin
- In:
Journal of marketing communications
22
(
2016
)
6
,
pp. 602-625
Persistent link: https://www.econbiz.de/10011613215
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