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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Search: subject:"field experiment"
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Feldforschung
70
Field research
70
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59
Field experiment
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field experiment
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15
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15
field experiments
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List, John A.
5
Bulte, Erwin H.
2
Busso, Matias
2
Dubé, Jean-Pierre
2
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2
Luo, Xueming
2
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Economics letters
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Discussion paper series / IZA
302
IZA Discussion Papers
272
NBER working paper series
187
Journal of economic behavior & organization : JEBO
184
IZA Discussion Paper
150
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137
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133
CESifo working papers
126
Management science : journal of the Institute for Operations Research and the Management Sciences
104
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79
Journal of behavioral and experimental economics
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The American economic review
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American economic journal : a journal of the American Economic Association
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European economic review : EER
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Information systems research : ISR
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Journal of economic psychology : research in economic psychology and behavioral economics
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Experimental economics : a journal of the Economic Science Association
33
Working papers in economics and statistics
33
World Bank Policy Research Working Paper
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World Bank E-Library Archive
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World development : the multi-disciplinary international journal devoted to the study and promotion of world development
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Working papers / Harvard Business School, Division of Research
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Working papers in economics
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Journal of marketing research : JMR
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Labour economics : official journal of the European Association of Labour Economists
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1
The impact of coupons on the visit-to-purchase funnel
Gopalakrishnan, Arun
;
Park, Young-Hoon
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
1
,
pp. 48-61
Persistent link: https://www.econbiz.de/10012493315
Saved in:
2
Preference learning and demand forecast
Cao, Xinyu
;
Zhang, Juanjuan
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10012493317
Saved in:
3
Price salience and product choice
Blake, Tom
;
Moshary, Sarah
;
Sweeney, Kane
;
Tadelis, Steve
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 619-636
Persistent link: https://www.econbiz.de/10012623350
Saved in:
4
On the value of second opinions : a credence goods
field
experiment
Bindra, Parampreet Christopher
;
Kerschbamer, Rudolf
; …
- In:
Economics letters
205
(
2021
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013201988
Saved in:
5
A
field
experiment
on attracting crowdfunders
Hornuf, Lars
;
Siemroth, Christoph
- In:
Economics letters
222
(
2023
),
pp. 1-5
Persistent link: https://www.econbiz.de/10014231949
Saved in:
6
Temporal reframing and participation in a savings program : a
field
experiment
Hershfield, Hal E.
;
Shu, Stephen
;
Benartzi, Shlomo
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1039-1051
Persistent link: https://www.econbiz.de/10012405724
Saved in:
7
No substitute for the real thing : the importance of in-context field experiments in fundraising
Goswami, Indranil
;
Urminsky, Oleg
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1052-1070
Persistent link: https://www.econbiz.de/10012405726
Saved in:
8
Name similarity encourages generosity : a
field
experiment
in email personalization
Munz, Kurt P.
;
Jung, Minah H.
;
Alter, Adam L.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1071-1091
Persistent link: https://www.econbiz.de/10012405728
Saved in:
9
Optimizing price menus for duration discounts : a subscription selectivity
field
experiment
Tian, Longxiu
;
Feinberg, Fred M.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1181-1198
Persistent link: https://www.econbiz.de/10012405762
Saved in:
10
Which healthy eating nudges work best? : a meta-analysis of field experiments
Cadario, Romain
;
Chandon, Pierre
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
3
,
pp. 465-486
Persistent link: https://www.econbiz.de/10012294674
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