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~isPartOf:"Edition SocialManagement"
~isPartOf:"International review on public and non-profit marketing"
~person:"Hosseini, Seyed Mohsen"
~subject:"Brand engagement"
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Charity donation intention via m-payment apps : donor-related, m-payment system-related, or charity brand-related factors, which one is overkill?
Maleki, Fatemeh
;
Hosseini, Seyed Mohsen
- In:
International review on public and non-profit marketing
17
(
2020
)
4
,
pp. 409-443
Persistent link: https://www.econbiz.de/10012310875
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