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Edition SocialManagement
Journal of nonprofit & public sector marketing
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ECONIS (ZBW)
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1
Brand authenticity's influence on
charity
support intentions
Wymer, Walter
;
Akbar, Mohammad Muzahid
- In:
Journal of nonprofit & public sector marketing
31
(
2019
)
5
,
pp. 507-527
Persistent link: https://www.econbiz.de/10012200045
Saved in:
2
The new face of philanthropy : the role of intrinsic motivation in millennials’ attitudes and intent to donate to charitable organizations
Gorczyca, Matthew
;
Hartman, Rosanne L.
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
4
,
pp. 415-433
Persistent link: https://www.econbiz.de/10011783980
Saved in:
3
An investigation of the characteristics of Australian charitable donors
Lwin, Michael
;
Phau, Ian
;
Lim, Aaron
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
4
,
pp. 372-389
Persistent link: https://www.econbiz.de/10010481856
Saved in:
4
Exploring impact philanthropy, altruistic, hedonic, and egoistic motivations to support animal causes
Amos, Clinton
;
Holmes, Gary R.
;
Allred, Anthony
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
4
,
pp. 351-372
Persistent link: https://www.econbiz.de/10011415477
Saved in:
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