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~isPartOf:"Electronic commerce research and applications"
~isPartOf:"Journal of marketing"
~person:"Reddy, Srinivas K."
~subject:"Einzelhandel"
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Augmented reality in retail and its impact on sales
Tan, Yong-Chin
;
Chandukala, Sandeep R.
;
Reddy, Srinivas K.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 48-66
Persistent link: https://www.econbiz.de/10012794728
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