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~isPartOf:"Energy conversion and management : ECM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Keränen, Joona"
~person:"Spieth, Patrick"
~subject:"Consumer behaviour"
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Keränen, Joona
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Energy conversion and management : ECM
Industrial marketing management : the international journal for industrial and high-tech firms
IEEE transactions on engineering management : EM
2
International journal of innovation management
1
The journal of business & industrial marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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1
What drives the implementation of customer success
management
? : antecedents of customer success
management
from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
2
Reinventing a business model in industrial networks : implications for customers' brand perceptions
Spieth, Patrick
;
Röth, Tobias
;
Meissner, Svenja
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 275-287
Persistent link: https://www.econbiz.de/10012146630
Saved in:
3
Active innovation resistance : an empirical study on functional and psychological barriers to innovation adoption in different contexts
Joachim, Verena
;
Spieth, Patrick
;
Heidenreich, Sven
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 95-107
Persistent link: https://www.econbiz.de/10011871416
Saved in:
4
Framing value propositions in the food waste business : a sociocultural approach
Närvänen, Elina
;
Mattila, Malla
;
Keränen, Joona
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 211-222
Persistent link: https://www.econbiz.de/10013494021
Saved in:
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