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~isPartOf:"Enlightening tourism : ET ; a pathmaking journal"
~isPartOf:"International journal of leisure and tourism marketing : IJLTM"
~isPartOf:"Journal of retailing and consumer services"
~person:"Almeida, Giovana Goretti Feijó de"
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Ambassadeurs Savoie Mont Blanc
1
Brand awareness
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Brand image
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Brand management
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Designation of origin
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Almeida, Giovana Goretti Feijó de
Rajagopal
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Enlightening tourism : ET ; a pathmaking journal
International journal of leisure and tourism marketing : IJLTM
Journal of retailing and consumer services
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Tourism ambassadors as special destination image inducers
Morand, Jean-Claude
;
Cardoso, Lucília
;
Pereira, …
- In:
Enlightening tourism : ET ; a pathmaking journal
11
(
2021
)
1
,
pp. 194-230
Persistent link: https://www.econbiz.de/10012583844
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