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~isPartOf:"Enlightening tourism : ET ; a pathmaking journal"
~isPartOf:"Strategic marketing in tourism services"
~isPartOf:"Wettbewerbsvorteil Kulturtourismus : innovative Strategien und Produkte"
~type_genre:"Case study"
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Enlightening tourism : ET ; a pathmaking journal
Strategic marketing in tourism services
Wettbewerbsvorteil Kulturtourismus : innovative Strategien und Produkte
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Interkulturelles Management in Freizeit und Tourismus : Kommunikation - Kooperation - Kompetenz
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
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Place branding : the issue of a narrowed tourism perspective
Zenker, Sebastian
;
Beckmann, Suzanne C.
- In:
Strategic marketing in tourism services
,
(pp. 63-77)
.
2012
Persistent link: https://www.econbiz.de/10009581769
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