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~isPartOf:"Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen"
~isPartOf:"Handbook of risk theory ; Vol. 2"
~subject:"Customers"
~subject:"Kommunikation"
~subject:"Mass Customization"
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Emotion
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Beziehungsmarketing
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4
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3
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2
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Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
Handbook of risk theory ; Vol. 2
SpringerLink / Bücher
5
Journal of business research : JBR
4
International journal of business communication : IJBC ; a publication of the Association of Business Communication
3
Research
3
BestMasters
2
Business - Innovation - High Tech
2
Group decision and negotiation
2
Individual sources, dynamics, and expressions of emotion : [contributions to the 2012 International Conference on Emotion and Organizational Life held in Helsinki, Finland]
2
International journal of hospitality management
2
Journal of business ethics : JOBE
2
Journal of economic behavior & organization : JEBO
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Journal of world business : JWB
2
Markenkommunikation und Beziehungsmarketing
2
Psychology & marketing
2
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
1
Breaking new ground in theory and practice
1
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
1
CAMA working paper series
1
Cross-cultural buyer behavior
1
Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
1
Decision support systems : DSS ; the international journal
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Digital advertising : theory and research
1
Discussion paper / Center for Economic Research, Tilburg University
1
Diskussionsbeiträge / Fakultät Wirtschaftswissenschaft, FernUniversität in Hagen
1
Dissertation Series CentER
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Economics letters
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Emerging Communication
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Emerging Communication: Studies in New Technologies and Practices in Communication Ser.
1
Essentials
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European research studies
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Experimental economics : a journal of the Economic Science Association
1
Happiness management : a lighthouse for social wellbeing, creativity and sustainability
1
Human performance
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1
Emotions, warnings, and the ethics of risk communication
Buck, Ross
;
Ferrer, Rebecca
-
2012
Persistent link: https://www.econbiz.de/10009504482
Saved in:
2
Emotionalisierung durch Mass Customization (MC)
Walcher, Dominik
- In:
Erfolgsfaktor Emotionalisierung : wie Unternehmen die …
,
(pp. 27-39)
.
2010
Persistent link: https://www.econbiz.de/10008773283
Saved in:
3
Think Limbic! Die Emotionsstrukturen im Gehirn für erfolgreiches Marketing nutzen
Häusel, Hans-Georg
- In:
Erfolgsfaktor Emotionalisierung : wie Unternehmen die …
,
(pp. 17-26)
.
2010
Persistent link: https://www.econbiz.de/10008773286
Saved in:
4
Emotionen aus Sicht der Kommunikation
Scharfenberger, Philipp
;
Tomczak, Torsten
;
Henkel, Sven
- In:
Erfolgsfaktor Emotionalisierung : wie Unternehmen die …
,
(pp. 3-15)
.
2010
Persistent link: https://www.econbiz.de/10008773288
Saved in:
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