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~isPartOf:"Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]"
~isPartOf:"International journal of networking and virtual organisations : IJNVO"
~subject:"Beziehungsmarketing"
~subject:"Electronic Commerce"
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Beziehungsmarketing
Electronic Commerce
Mobile communications
46
Mobilkommunikation
46
Mobile Anwendung
12
Mobile application
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USA
9
United States
9
Business network
8
Funktechnik
8
Radio engineering
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Mobile business
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MANET
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Cloud Computing
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Cloud computing
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Dienstleistungsqualität
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Relationship marketing
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mobile ad hoc network
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Mobile Marketing
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Bauer, Hans H.
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Bing, Sun
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Emrich, Oliver
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Heinrich, Daniel
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Leimstoll, Uwe
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Mühl, Johannes C. M.
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Quade, Michael H.
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Rudolph, Thomas
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Schulz, Sebastian
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
International journal of networking and virtual organisations : IJNVO
Journal of retailing and consumer services
22
SpringerLink / Bücher
17
Telecommunications policy : the international journal of digital economy, data sciences and new media
11
Mobile Kommunikation : Wertschöpfung, Technologien, neue Dienste
10
Business process management journal
9
International journal of electronic customer relationship management : IJECRM
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Mobile commerce : Grundlagen, Geschäftsmodelle, Erfolgsfaktoren
7
International journal of hospitality management
6
Cogent business & management
5
Gabler Edition Wissenschaft
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Information systems research : ISR
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
Springer eBook Collection / Business and Economics
5
The journal of services marketing
5
Tourism management : research, policies, practice
5
Asia Pacific journal of marketing and logistics
4
Communications in computer and information science
4
Electronic Business und Mobile Business : Ansätze, Konzepte und Geschäftsmodelle
4
Hamburger Schriften zur Marketingforschung
4
International journal of business information systems : IJBIS
4
International journal of services and operations management
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Journal of global information management : an official publication of the Information Resources Management Association
4
Mobile Commerce : Gewinnpotenziale einer stillen Revolution ; mit 13 Tabellen
4
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
4
Economics
3
Economics : digitale Ökonomie und struktureller Wandel
3
Electronic commerce research
3
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
3
Handbook of research on mobile marketing management
3
Innovatives Markenmanagement
3
International journal of contemporary hospitality management
3
International journal of electronic commerce : IJEC
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of services technology and management
3
International journal of services, economics and management
3
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ECONIS (ZBW)
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1
Wireless network for computer puzzle online software cloud platform based on CBIR and sustainable computing
Bing, Sun
- In:
International journal of networking and virtual …
25
(
2021
)
2
,
pp. 197-212
Persistent link: https://www.econbiz.de/10012672125
Saved in:
2
Perceived value of smartphones and tablets for mobile business in small and medium enterprises
Quade, Michael H.
;
Leimstoll, Uwe
- In:
International journal of networking and virtual …
17
(
2017
)
4
,
pp. 317-340
Persistent link: https://www.econbiz.de/10011857883
Saved in:
3
Research of instrument to measure customer perceived service quality of mobile data service
Su, Qian
- In:
International journal of networking and virtual …
14
(
2014
)
1/2
,
pp. 176-196
Persistent link: https://www.econbiz.de/10011282845
Saved in:
4
Emotionale Kundenbindung im Mobilfunkmarkt
Bauer, Hans H.
;
Heinrich, Daniel
;
Mühl, Johannes C. M.
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 91-108)
.
2008
Persistent link: https://www.econbiz.de/10003753399
Saved in:
5
mCRM : Möglichkeiten und Grenzen eines modernen Kundenbeziehungsmanagements
Silberer, Günter
;
Schulz, Sebastian
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 149-163)
.
2008
Persistent link: https://www.econbiz.de/10003753409
Saved in:
6
Kundeninteraktion über mobile Services im Handel
Rudolph, Thomas
;
Emrich, Oliver
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 261-278)
.
2008
Persistent link: https://www.econbiz.de/10003753450
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