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~isPartOf:"Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~person:"Bryant, Melchior D."
~person:"Toma, David"
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
SpringerLink / Bücher
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ECONIS (ZBW)
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Die Zukunft des Mobile Marketing : ein Leitfaden für eine erfolgreiche Umsetzung
Bauer, Hans H.
;
Dirks, Thorsten
;
Bryant, Melchior D.
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 3-15)
.
2008
Persistent link: https://www.econbiz.de/10003753379
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2
Trends und Strategien im Mobile Marketing
Schäfer, Jörg Michael
;
Toma, David
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 17-31)
.
2008
Persistent link: https://www.econbiz.de/10003753380
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