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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Journal of service management"
~person:"Nordin, Fredrik"
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Search: subject_exact:"Produktbegleitende Dienstleistung"
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Bundling strategy
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Nordin, Fredrik
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Europäische Hochschulschriften / 5
Journal of service management
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of integrated supply management : IJISM
1
Journal of business market management : JBM
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Journal of business-to-business marketing
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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ECONIS (ZBW)
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The risks of providing services : differential risk effects of the service-development strategies of customisation, bundling, and range
Nordin, Fredrik
;
Kindström, Daniel
;
Kowalkowski, Christian
- In:
Journal of service management
22
(
2011
)
3
,
pp. 390-408
Persistent link: https://www.econbiz.de/10009239535
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2
Solutions offerings : a critical review and reconceptualisation
Nordin, Fredrik
;
Kowalkowski, Christian
- In:
Journal of service management
21
(
2010
)
4
,
pp. 441-459
Persistent link: https://www.econbiz.de/10008656292
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