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~isPartOf:"European Sport management quarterly : ESMQ"
~subject:"Business model"
~subject:"Marketingmanagement"
~subject:"Marketingtheorie"
~subject:"Resource-based view"
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European Sport management quarterly : ESMQ
Marketing theory
19
Industrial marketing management : the international journal for industrial and high-tech firms
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11
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Sport fans' roles in value co-creation
Kolyperas, Dimitrios
;
Maglaras, Georgios
;
Sparks, Leigh
- In:
European Sport management quarterly : ESMQ
19
(
2019
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10012177391
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2
Whose side are we on? : balancing economic interests with social concerns through a service-thinking approach
Cockayne, David
- In:
European Sport management quarterly : ESMQ
21
(
2021
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012423411
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