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~isPartOf:"European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]"
~isPartOf:"Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce"
~isPartOf:"Les éditions des journaux officiels"
~type_genre:"Hochschulschrift"
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European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
Les éditions des journaux officiels
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Management, Rechnungslegung und Unternehmensbesteuerung : Schriftenreihe des Instituts für Betriebswirtschaftliche Steuerlehre an der Universität der Bundeswehr Hamburg
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Nutzenbasierte Marktsegmentierung : eine kaufprozessorientierte empirische Untersuchung zur Wirkungsmessung von Marketing-Aktivitäten
Scheer, Burkhard
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2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003656806
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