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~isPartOf:"European business review : EBR ; the official journal of the International Management Centres, Europe"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"Working papers / Harvard Business School, Division of Research"
~person:"Meng, Jie"
~type_genre:"Article in journal"
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European business review : EBR ; the official journal of the International Management Centres, Europe
International business review : the official journal of the European International Business Academy
Working papers / Harvard Business School, Division of Research
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Understanding managers' marketing strategy choice in a collaborative competition industry
Meng, Jie
;
Layton, Roger A.
- In:
European business review : EBR ; the official journal …
23
(
2011
)
5
,
pp. 477-501
Persistent link: https://www.econbiz.de/10009356948
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