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~isPartOf:"European journal of marketing"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of service research : JSR"
~subject:"Kundenintegration"
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Search: "Customer relationship management"
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Kundenintegration
Beziehungsmarketing
234
Relationship marketing
234
Consumer behaviour
122
Konsumentenverhalten
122
Customer satisfaction
67
Kundenzufriedenheit
67
Dienstleistungsqualität
60
Service quality
60
Social Web
39
Social web
39
Internet marketing
36
Online-Marketing
36
Customer integration
31
Brand management
30
Markenführung
30
Customer value
25
Dienstleistungssektor
25
Kundenwert
25
Service industry
25
Brand image
23
Customer service
23
Kundenservice
23
Markenimage
23
USA
19
United States
19
Beschwerdemanagement
16
Brand
16
Complaint management
16
Markenartikel
16
Social media
16
Dienstleistungsmarketing
15
Emotion
15
Services marketing
15
Viral marketing
15
Virales Marketing
15
Online retailing
14
Online-Handel
14
Services
14
Confidence
13
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1
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31
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31
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English
31
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Brodie, Roderick J.
3
Hollebeek, Linda D.
3
Bolton, Ruth N.
2
Doorn, Jenny van
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Ilić, Ana
2
Itani, Omar S.
2
Jurić, Biljana
2
Lemon, Katherine N.
2
Verhoef, Peter C.
2
Verlegh, Peeter
2
Abboud, Liliane
1
Agnihotri, Raj
1
Alexander, Matthew
1
Bacile, Todd J.
1
Badrinarayanan, Vishag
1
Benoit, Sabine
1
Bolton, Ruth
1
Bone, Sterling A.
1
Bruce, Helen L.
1
Burton, Jamie
1
Calder, Bobby J.
1
Casidy, Riza
1
Chan, Kimmy Wa
1
Chang, Aihwa
1
Chonko, Lawrence B.
1
Ciuchita, Robert
1
Conduit, Jodie
1
Dolen, Willemijn M. van
1
Evanschitzky, Heiner
1
Faßnacht, Martin
1
Fombelle, Paul W.
1
Gremler, Dwayne D.
1
Hammedi, Wafa
1
Hentzen, Janin Karoli
1
Hsieh, Sara H.
1
Jaakkola, Elina
1
Johnson, Lester W.
1
Kelly, Stephen J.
1
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European journal of marketing
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of service research : JSR
Journal of business research : JBR
82
Journal of retailing and consumer services
57
Industrial marketing management : the international journal for industrial and high-tech firms
36
The journal of services marketing
30
Journal of service management
26
International journal of hospitality management
20
SpringerLink / Bücher
20
The service industries journal
19
Journal of strategic marketing
18
The journal of business & industrial marketing
17
Journal of marketing management : MM
15
Customer engagement : contemporary issues and challenges
14
The journal of product & brand management
14
Journal of the Academy of Marketing Science
13
Service business
13
Handbook of research on customer engagement
11
Journal of service research
11
Marketing intelligence & planning
11
Tourism management : research, policies, practice
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of contemporary hospitality management
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of service theory and practice : JSTP
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of hospitality marketing & management
8
Journal of marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Services marketing quarterly
8
The journal of brand management : an international journal
8
Business horizons
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
Cogent business & management
6
Gabler Edition Wissenschaft
6
International journal of innovation management
6
Journal of internet commerce
6
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ECONIS (ZBW)
31
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1
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10
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31
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date (oldest first)
1
The effects of innovation types and customer participation on organizational performance in complex services
Samuelsson, Peter
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 27-55
Persistent link: https://www.econbiz.de/10014448617
Saved in:
2
I can't always get what I want : low power, service customer (dis)engagement and wellbeing
Abboud, Liliane
;
Bruce, Helen L.
;
Burton, Jamie
- In:
European journal of marketing
57
(
2023
)
10
,
pp. 2713-2736
Persistent link: https://www.econbiz.de/10014448576
Saved in:
3
The impact of business-to-business salespeople's social media use on value co-creation and cross/up-selling : the role of social capital
Itani, Omar S.
;
Badrinarayanan, Vishag
;
Rangarajan, Deva
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 683-717
Persistent link: https://www.econbiz.de/10014225997
Saved in:
4
Salesperson moral identity and value co-creation
Itani, Omar S.
;
Chonko, Lawrence B.
;
Agnihotri, Raj
- In:
European journal of marketing
56
(
2022
)
2
,
pp. 500-531
Persistent link: https://www.econbiz.de/10013173438
Saved in:
5
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
6
From customer readiness to customer retention : the mediating role of customer psychological and behavioral engagement
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
; …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1799-1829
Persistent link: https://www.econbiz.de/10013352641
Saved in:
7
Customer engagement with service providers : an empirical investigation of customer engagement dispositions
Sim, Max
;
Conduit, Jodie
;
Plewa, Carolin
;
Hentzen, …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1926-1955
Persistent link: https://www.econbiz.de/10013352667
Saved in:
8
Let me entertain you? : the importance of authenticity in online customer engagement
Eigenraam, Anniek W.
;
Eelen, Jiska
;
Verlegh, Peeter
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 53-68
Persistent link: https://www.econbiz.de/10012592155
Saved in:
9
What you feel, is what you like influence of message appeals on customer engagement on instagram
Rietveld, Robert
;
Dolen, Willemijn M. van
;
Mazloom, Masoud
- In:
Journal of interactive marketing : a quarterly …
49
(
2020
),
pp. 20-53
Persistent link: https://www.econbiz.de/10012288818
Saved in:
10
Being active in online communications : firm responsiveness and customer engagement behaviour
Sheng, Jie
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 40-51
Persistent link: https://www.econbiz.de/10012107040
Saved in:
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