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~isPartOf:"European journal of marketing"
~subject:"Ernährungsverhalten"
~subject:"Relationship marketing"
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Ernährungsverhalten
Relationship marketing
Emotion
27
Consumer behaviour
23
Konsumentenverhalten
23
Brand management
5
Markenführung
5
Advertising effects
4
Beziehungsmarketing
4
Customer satisfaction
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Kundenzufriedenheit
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Werbewirkung
4
Brand
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Brand image
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Cognition
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Confidence
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Emotions
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Gratitude
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Markenartikel
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Markenimage
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Pride
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Vertrauen
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Advertising
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Brand love
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Consumer behavior
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Eating habit
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Emotional labor
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Experiment
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Fashion
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Internet marketing
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Mode
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Netnography
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Online-Marketing
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Positive emotions
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Aro, Kaisa
1
Brennan, Stacey M.
1
Frech, Bernadette
1
Higson, Helen
1
Ilicic, Jasmina
1
Jones, Richard
1
Kim, Young Ah
1
Leeflang, Peter
1
Malhotra, Neeru
1
Reema Singh
1
Sharma, Shavneet
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Singh, Gurmeet
1
Suomi, Kati
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European journal of marketing
Journal of business research : JBR
47
Journal of retailing and consumer services
39
International journal of hospitality management
37
The journal of brand management : an international journal
19
The journal of services marketing
19
The journal of product & brand management
14
Psychology & marketing
10
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
9
Journal of service theory and practice : JSTP
9
Journal of travel and tourism marketing
9
Service business
9
The service industries journal
9
Tourism management : research, policies, practice
9
International journal of contemporary hospitality management
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of hospitality marketing & management
8
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Journal of service research : JSR
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
The journal of business & industrial marketing
8
Asia Pacific journal of marketing and logistics
7
European journal of marketing : EJM
7
Journal of business ethics : JOBE
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Journal of service management
6
Journal of service theory and practice
6
Administrative Sciences : open access journal
5
Cogent business & management
5
International journal of business excellence : IJBEX
5
International journal of market research
5
Journal of consumer marketing
5
Journal of customer behaviour
5
Journal of promotion management : innovations in planning and applied research
5
Journal of the Academy of Marketing Science
5
The international journal of bank marketing : IJBM
5
The journal of personal selling & sales management : JPSSM
5
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ECONIS (ZBW)
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1
Layers of love : exploring the interactive layers of brand love in the social media setting
Aro, Kaisa
;
Suomi, Kati
;
Jones, Richard
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 87-110
Persistent link: https://www.econbiz.de/10014448620
Saved in:
2
Understanding how satisfactory service relationships can be mutually beneficial in the higher education context
Malhotra, Neeru
;
Frech, Bernadette
;
Leeflang, Peter
; …
- In:
European journal of marketing
57
(
2023
)
2
,
pp. 562-598
Persistent link: https://www.econbiz.de/10013502596
Saved in:
3
Shake it off and eat less : anxiety-inducing product packaging design influences food product interaction and eating
Ilicic, Jasmina
;
Brennan, Stacey M.
- In:
European journal of marketing
56
(
2022
)
2
,
pp. 562-583
Persistent link: https://www.econbiz.de/10013173440
Saved in:
4
"Hey Alexa-order groceries for me" : the effect of consumer-VAI emotional attachment on satisfaction and repurchase intention
Reema Singh
- In:
European journal of marketing
56
(
2022
)
6
,
pp. 1684-1720
Persistent link: https://www.econbiz.de/10013350984
Saved in:
5
Obese customers' fitness goal disclosure on social media : exploring weight-loss image sharing on emotions and healthy lifestyle aspirations
Singh, Gurmeet
;
Sharma, Shavneet
- In:
European journal of marketing
56
(
2022
)
11
,
pp. 3138-3167
Persistent link: https://www.econbiz.de/10013457415
Saved in:
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