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~isPartOf:"European journal of marketing"
~subject:"Konsumentenverhalten"
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experiments
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European journal of marketing
CESifo working papers
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The "proximal depiction effect" of indulgent (versus non-indulgent) foods on consumer responses
Sumit Malik
;
Sayin, Eda
;
Jain, Kriti
- In:
European journal of marketing
56
(
2022
)
11
,
pp. 2833-2861
Persistent link: https://www.econbiz.de/10013457395
Saved in:
2
Love or like : gender effects in emotional expression in online reviews
Abdul-Ghani, Eathar
;
Kim, Jungkeun
;
Kwon, Junbum
;
Hyde, …
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3592-3616
Persistent link: https://www.econbiz.de/10013457462
Saved in:
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