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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Franchising globally : innovation, learning and imitation"
~subject:"Business-to-business marketing"
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European journal of marketing : EJM
Franchising globally : innovation, learning and imitation
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing theory and practice : JMTP
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Influence of personality traits on perceived relatinship quality within a franchisee-franchisor context
Dant, Rajiv P.
;
Weaven, Scott K.
;
Baker, Brent L.
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10009718528
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