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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Stakeholder"
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Search: subject_exact:"Corporate image"
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Beziehungsmarketing
Stakeholder
Corporate reputation
59
Firmenimage
59
Brand architecture
23
Markenarchitektur
23
Brand management
19
Markenführung
19
Corporate culture
14
Lieferantenmanagement
14
Supplier relationship management
14
Unternehmenskultur
14
Corporate Social Responsibility
13
Corporate social responsibility
13
Marketing management
11
Marketingmanagement
11
Reputation
10
B-to-B-Marketing
9
Business-to-business marketing
9
Public relations
9
Öffentlichkeitsarbeit
9
Brand image
8
Markenimage
8
Corporate branding
6
Business ethics
5
Consumer behaviour
5
Environmental management
5
Konsumentenverhalten
5
Umweltmanagement
5
Unternehmensethik
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Case study
4
Confidence
4
Corporate identity
4
Großbritannien
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Personality psychology
4
Persönlichkeitspsychologie
4
Relationship marketing
4
United Kingdom
4
Vertrauen
4
China
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Balmer, John M. T.
1
Balmern, John M. T.
1
Benavides-Chicón, Carlos
1
Berthon, Pierre R.
1
Beverland, Michael
1
Brodie, Roderick J.
1
Chavez, Daniel E.
1
Chen, Haipeng
1
Chen, Weifeng
1
Christopher, Martin
1
Cretu, Anca E.
1
Dickinson-Delaporte, Sonio
1
Gaudenzi, Barbara
1
Gouran, Dennis S.
1
Gyrd-Jones, Richard I.
1
Hansen, H°avard
1
Harvey, William S.
1
He, Hongwei
1
Iglesias, Oriol
1
Ind, Nicholas
1
Jurgens, Michele
1
Kitchen, Philip J.
1
Knight, Eric
1
Kolo, Olivia
1
Koporcic, Nikolina
1
Landgraf, Polina
1
Lindgreen, Adam
1
Liu, Tingting
1
Marchante-Lara, Macarena
1
Markovic, Stefan
1
Martín de Castro, Gregorio
1
Papania, Lisa
1
Quintana García, Cristina
1
Samuelsen, Bendik M.
1
Shabbir, Haseeb Ahmed
1
Sheth, Jagdish N.
1
Silseth, P°al R.
1
Sinha, Mona
1
Tourky, Marwa
1
Törmälä, Minna
1
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European journal of marketing : EJM
Industrial marketing management : the international journal for industrial and high-tech firms
Corporate reputation review : an international journal
28
Journal of business ethics : JOBE
17
Journal of retailing and consumer services
14
Corporate reputation review
12
Journal of business research : JBR
12
International journal of hospitality management
11
Corporate social responsibility and environmental management
10
Cogent business & management
8
Corporate communications : an international journal
8
International studies of management and organization
7
SpringerLink / Bücher
7
The journal of brand management : an international journal
7
Academy of Management journal : AMJ
6
The Academy of Management review : AMR
6
Journal of hospitality marketing & management
5
Journal of marketing communications
5
Marketing intelligence & planning
5
Australasian marketing journal
4
Business & society
4
Business horizons
4
Contemporary thoughts on corporate branding and corporate identity management
4
Europäische Hochschulschriften / 5
4
Journal of financial services marketing : JFSM
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of international business and economics : JIBE
4
Marketing : ZFP ; journal of research and management
4
Reputation Management
4
The international journal of bank marketing : IJBM
4
The journal of services marketing
4
The service industries journal
4
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
4
Business strategy and the environment
3
Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
3
Corporate reputation : managing opportunities and threats
3
European journal of management and business economics : EJM&BE
3
Gabler Edition Wissenschaft
3
International journal of economics and financial issues : IJEFI
3
Journal of Islamic marketing
3
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ECONIS (ZBW)
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1
Editorial: exploring the market side of corporate environmentalism : reputation, legitimacy and stakeholders' engagement
Martín de Castro, Gregorio
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 289-294
Persistent link: https://www.econbiz.de/10012491075
Saved in:
2
Does a green supply chain improve corporate reputation? : empirical evidence from European manufacturing sectors
Quintana García, Cristina
;
Benavides-Chicón, Carlos
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 344-353
Persistent link: https://www.econbiz.de/10012491100
Saved in:
3
Managing corporate-government relationships in a multi-cultural setting : how political corporate social responsibility (PCSR) as a response to legitimacy pressures affects firm re...
Wei, Jiuchang
;
Liu, Tingting
;
Chavez, Daniel E.
;
Chen, …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012289087
Saved in:
4
Corporate brand identity co-creation in business-to-business contexts
Iglesias, Oriol
;
Landgraf, Polina
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 32-43
Persistent link: https://www.econbiz.de/10012211932
Saved in:
5
Lens or prism? : how organisations sustain multiple and competing reputations
Harvey, William S.
;
Tourky, Marwa
;
Knight, Eric
; …
- In:
European journal of marketing : EJM
51
(
2017
)
4
,
pp. 821-844
Persistent link: https://www.econbiz.de/10011704253
Saved in:
6
The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1472-1502
Persistent link: https://www.econbiz.de/10011754990
Saved in:
7
Corporate heritage brands, augmented role identity and customer satisfaction
Balmer, John M. T.
;
Chen, Weifeng
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1510-1521
Persistent link: https://www.econbiz.de/10011755156
Saved in:
8
Development of new B2B venture corporate brand identity : a narrative performance approach
Törmälä, Minna
;
Gyrd-Jones, Richard I.
- In:
Industrial marketing management : the international …
65
(
2017
),
pp. 76-85
Persistent link: https://www.econbiz.de/10011774969
Saved in:
9
Moral identity centrality and cause-related marketing : the moderating effects of brand social responsibility image and emotional brand attachment
He, Hongwei
;
Zhu, Weichun
;
Gouran, Dennis S.
;
Kolo, Olivia
- In:
European journal of marketing : EJM
50
(
2016
)
1/2
,
pp. 236-259
Persistent link: https://www.econbiz.de/10011459636
Saved in:
10
B2B branding in emerging markets : a sustainability perspective
Sheth, Jagdish N.
;
Sinha, Mona
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 79-88
Persistent link: https://www.econbiz.de/10011422752
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