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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~subject:"USA"
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Search: subject_exact:"Sportveranstaltung"
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European journal of marketing : EJM
International journal of sport management and marketing : IJSMM
Journal of sports economics
34
Sport marketing quarterly : preferred journal of the Sport Marketing Association
22
Journal of sport management : the official journal of the North American Society of Sport Management
15
Sport management review
6
Applied economics
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International journal of sport finance
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Journal of promotion management : JPM
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Managing service quality : MSQ ; an international journal
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Asian economic policy review : AEPR
2
Contemporary economic policy : a journal of Western Economic Association International
2
European Sport management quarterly : ESMQ
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International journal of sports marketing & sponsorship
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business research : JBR
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Journal of consumer behaviour : an international research review
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Journal of nonprofit & public sector marketing
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Southern economic journal
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The annals of regional science : an international journal of urban, regional and environmental research and policy ; official journal of the Western Regional Science Association
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The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
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Advances in business and management forecasting
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Advertising and violence : concepts and perspectives
1
Applied financial economics letters
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Asia Pacific journal of marketing and logistics
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California management review
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Contemporary accounting research : a journal of the Canadian Academic Accounting Association
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DSGE models in the conduct of policy : use as intended
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Economics letters
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Exploring the rise of fandom in contemporary consumer culture
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Growth and change : a journal of urban and regional policy
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ECONIS (ZBW)
21
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1
Speak for yourself : analysing how US athletes used self-presentation on Twitter during the 2012 London Paralympic Games
Pate, Joshua R.
;
Hardin, Robin
;
Ruihley, Brody J.
- In:
International journal of sport management and marketing …
15
(
2014
)
3/4
,
pp. 141-162
Persistent link: https://www.econbiz.de/10011541875
Saved in:
2
Tean USA and the 2010 FIFA World Cup : an examination of TV fans viewing intention
Bravo, Gonzalo A.
;
Won, Doyeon
;
Lee, Cindy
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 169-187
Persistent link: https://www.econbiz.de/10010399888
Saved in:
3
Perceptions of highly identified fans regarding rival teams in US intercollegiate football and men's basketball
Havard, Cody T.
;
Reams, Lamar
;
Gray, Dianna P.
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 116-132
Persistent link: https://www.econbiz.de/10010399901
Saved in:
4
Demand for pay-per-view consumption of Ultimate Fighting Championship events
Watanabe, Nicholas M.
- In:
International journal of sport management and marketing …
11
(
2012
)
3/4
,
pp. 225-238
Persistent link: https://www.econbiz.de/10009574576
Saved in:
5
Estimating attendance for the Ultimate Fighting Championship : a demand theory approach
Tainsky, Scott
;
Salaga, Steven
;
Santos, Carla Almeida
- In:
International journal of sport management and marketing …
11
(
2012
)
3/4
,
pp. 206-224
Persistent link: https://www.econbiz.de/10009574578
Saved in:
6
Post-event behavioural intentions of participants in a woman-only mass participation sporting event
Crofts, Catherine
;
Dickson, Geoff
;
Schofield, Grant
; …
- In:
International journal of sport management and marketing …
12
(
2012
)
3/4
,
pp. 260-274
Persistent link: https://www.econbiz.de/10009739373
Saved in:
7
Understanding senior sport practicipants' choice of regional senior games using a preference map
Hall, Todd
;
Ferreira, Mauricio
- In:
International journal of sport management and marketing …
12
(
2012
)
3/4
,
pp. 217-240
Persistent link: https://www.econbiz.de/10009739376
Saved in:
8
The recreational sport participation scale : development, testing and practical application
Mueller, Thomas S.
- In:
International journal of sport management and marketing …
12
(
2012
)
3/4
,
pp. 144-158
Persistent link: https://www.econbiz.de/10009739380
Saved in:
9
Exploring the effect of communication channels on sponsorship effectiveness : a case study of Super Bowl XLII
Choi, Yun Seok
;
Yoh, Taeho
- In:
International journal of sport management and marketing …
9
(
2011
)
1/2
,
pp. 75-93
Persistent link: https://www.econbiz.de/10009232474
Saved in:
10
An appraisal of stock car racing's economic and geographic development in North America : NASCAR as flexible accumulation
Edwards, Michael B.
;
Alderman, Derek H.
;
Estes, Steven G.
- In:
International journal of sport management and marketing …
8
(
2010
)
1/2
,
pp. 160-179
Persistent link: https://www.econbiz.de/10008650619
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