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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of business market management : JBM"
~isPartOf:"Marketing intelligence & planning"
~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
B-to-B-Marketing
42
Business-to-business marketing
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Lieferantenmanagement
18
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18
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11
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Bengtsson, Maria
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Biedenbach, Galina
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European journal of marketing : EJM
Journal of business market management : JBM
Marketing intelligence & planning
The journal of business & industrial marketing
25
Industrial marketing management : the international journal for industrial and high-tech firms
21
Journal of business-to-business marketing
9
Journal of business research : JBR
6
The service industries journal
6
Journal of the Academy of Marketing Science
4
SpringerLink / Bücher
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Asia Pacific journal of marketing and logistics
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Applied Marketing Science / Angewandte Marketingforschung
2
Business-to-Business-Marketing
2
International journal of procurement management
2
Journal of service research
2
Kundenzufriedenheit im IT-Outsourcing : das Optimum realisieren
2
Springer eBook Collection / Business and Economics
2
The journal of services marketing
2
Aktuelle Beiträge zur Dienstleistungsforschung : [im März 2012 fand an der Technischen Universität Kaiserslautern der 16. Workshop Dienstleistungsmarketing statt, der vom Lehrstuhl für Marketing ausgerichtet wurde]
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Asian business & management
1
Australasian marketing journal
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
1
Customer engagement marketing
1
De Gruyter eBook-Paket Wirtschaftswissenschaften
1
Electronic markets : the international journal on networked business
1
European research on management and business economics
1
Forum Marketing
1
Gabler Edition Wissenschaft
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Gabler Research / Forum Marketing
1
Global business review
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Handbook of relationship marketing
1
International journal of business excellence : IJBEX
1
International journal of cross cultural management
1
International journal of integrated supply management : IJISM
1
International journal of management & enterprise development : IJMED
1
International journal of networking and virtual organisations : IJNVO
1
International journal of operations & production management
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International journal of physical distribution & logistics management : IJPD & LM
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ECONIS (ZBW)
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1
Investigating the online customer experience : a B2B perspective
McLean, Graeme J.
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 657-672
Persistent link: https://www.econbiz.de/10011774644
Saved in:
2
Brand equity, satisfaction, and switching costs : an examination of effects in the business-to-business setting
Biedenbach, Galina
;
Bengtsson, Maria
;
Marell, Agneta
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10011326052
Saved in:
3
Eye for eye : examining retaliation in business-to-business relationships
Vidal, David
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 47-67
Persistent link: https://www.econbiz.de/10010344386
Saved in:
4
Business to business branding : external and internal satisfiers and the role of training quality
Roper, Stuart
;
Davies, Gary
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 567-590
Persistent link: https://www.econbiz.de/10003990962
Saved in:
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