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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of international marketing"
~isPartOf:"SpringerLink / Bücher"
~subject:"Firm performance"
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Customer orientation and firm's business performance : a moderated mediation model of environmental customer innovation and contextual factors
Pekovic, Sanja
;
Rolland, Sylvie
- In:
European journal of marketing : EJM
50
(
2016
)
12
,
pp. 2162-2191
Persistent link: https://www.econbiz.de/10011629340
Saved in:
2
Sustainable export marketing strategy fit and performance
Zeriti, Athina
;
Robson, Matthew J.
;
Spyropoulou, Stavroula
- In:
Journal of international marketing
22
(
2014
)
4
,
pp. 44-66
Persistent link: https://www.econbiz.de/10010472878
Saved in:
3
When does international marketing standardization matter to firm performance?
Schilke, Oliver
;
Reimann, Martin
;
Thomas, Jacquelyn S.
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 24-46
Persistent link: https://www.econbiz.de/10003936340
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