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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Australia"
~subject:"Brand"
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European journal of marketing : EJM
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1
The "timber box" effect for premium wines
Sung, Billy
;
Crawford, Robert
;
Teah, Min
;
Stankovic, …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012238348
Saved in:
2
Consumer's scepticism of wine awards : a study of consumers' use of wine awards
Neuninger, Rosemarie
;
Mather, Damien
;
Duncan, Tara
- In:
Journal of retailing and consumer services
35
(
2017
),
pp. 98-105
Persistent link: https://www.econbiz.de/10011645133
Saved in:
3
Wine choice and drivers of consumption explored in relation to generational cohorts and methodology
MacDonald, Jasmine B.
;
Saliba, Anthony J.
;
Bruwer, Johan
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 349-357
Persistent link: https://www.econbiz.de/10009759776
Saved in:
4
A consumer approach to branded wines
Gluckman, Robert L.
- In:
European journal of marketing : EJM
20
(
1986
)
6
,
pp. 21-35
Persistent link: https://www.econbiz.de/10001071360
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