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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"The journal of services marketing"
~subject:"Großbritannien"
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Großbritannien
Print advertising
10
Printwerbung
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Advertising effects
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Werbewirkung
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4
Werbung
4
United Kingdom
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1855-1871
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2008-2010
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Cross-cultural management
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Ahn, Hongmin
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Lysonski, Steven
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Song, Young-A.
1
Sung, Yongjun
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Taylor, David B.
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European journal of marketing : EJM
The journal of services marketing
History of retailing and consumption
3
Asian business & management
1
Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
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Erasmus journal for philosophy and economics : EJPE
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of nonprofit & voluntary sector marketing
1
International marketing review
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Journal of nonprofit & public sector marketing
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Journal of strategic marketing
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Marketing intelligence & planning
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Medien im Marketing : Optionen der Unternehmenskommunikation
1
Perspectives on internationalization and international management
1
Série des documents de travail / Centre de Recherche en Économie et Statistique
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The journal of industrial economics
1
The journal of media economics
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Working paper / National Bureau of Economic Research, Inc.
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Cultural values in financial services advertising : a cross-cultural study of magazine ads in the USA and Korea
Song, Young-A.
;
Ahn, Hongmin
;
Sung, Yongjun
- In:
The journal of services marketing
28
(
2014
)
5
,
pp. 349-360
Persistent link: https://www.econbiz.de/10010419915
Saved in:
2
Role portrayals in British magazine advertisements
Lysonski, Steven
- In:
European journal of marketing : EJM
19
(
1985
)
7
,
pp. 37-55
Persistent link: https://www.econbiz.de/10001071431
Saved in:
3
The information content of women's magazine advertising in the UK
Taylor, David B.
- In:
European journal of marketing : EJM
17
(
1983
)
5
,
pp. 28-32
Persistent link: https://www.econbiz.de/10001037594
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