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~isPartOf:"European journal of marketing : EJM"
~person:"Banister, Emma"
~person:"Hassan, Louise M."
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Banister, Emma
Hassan, Louise M.
Balmer, John M. T.
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European journal of marketing : EJM
Journal of business research : JBR
4
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Paradox, tribalism, and the transitional consumption experience : in light of post-postmodernism
Skandalis, Alexandros
;
Byrom, John
;
Banister, Emma
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1308-1325
Persistent link: https://www.econbiz.de/10011609048
Saved in:
2
Segmentation in social marketing : insights from the European Union's multi-country, antismoking campaign
Walsh, Gianfranco
;
Hassan, Louise M.
;
Shiu, Edward
; …
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1140-1164
Persistent link: https://www.econbiz.de/10008650635
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