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~isPartOf:"European journal of marketing : EJM"
~person:"Bruwer, Johan"
~subject:"Consumer behaviour"
~subject:"Markenführung"
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Consumer behaviour
Markenführung
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Bruwer, Johan
Dwivedi, Yogesh Kumar
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Kaushik, Geetanjali
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Moutinho, Luiz
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Rana, Nripendra P.
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Simintiras, Antonis C.
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European journal of marketing : EJM
Asia Pacific journal of marketing and logistics
5
International journal of wine business research : IJWBR
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Journal of retailing and consumer services
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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International journal of hospitality management
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The international review of retail, distribution and consumer research
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Agrekon
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of contemporary hospitality management
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International journal of event and festival management
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Journal of food products marketing
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Journal of international consumer marketing
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Journal of international food & agribusiness marketing : JIFAM
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Marketing letters : a journal of research in marketing
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The journal of consumer marketing
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Domain-specific market segmentation using a latent class mixture modelling approach and wine-related lifestyle (WRL) algorithm
Bruwer, Johan
;
Li, Elton
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1552-1576
Persistent link: https://www.econbiz.de/10011755184
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