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~isPartOf:"European journal of marketing : EJM"
~person:"Grönroos, Christian"
~person:"Schüller, Anne M."
~person:"Verhoef, Peter C."
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Grönroos, Christian
Schüller, Anne M.
Verhoef, Peter C.
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European journal of marketing : EJM
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Meddelanden från Svenska Handelshögskolan
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Journal of retailing
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Erfolgreicher Vertrieb braucht Führung : Konzepte, Praxisberichte und Lösungsansätze für Banken und Sparkassen
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Handbook of marketing strategy
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Managing service quality : MSQ ; an international journal
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Marketing : journal of research and management
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Marketing accountability for marketing and non-marketing outcomes
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Communication-in-use : customer-integrated marketing communication
Finne, Åke
;
Grönroos, Christian
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10011698204
Saved in:
2
Consumer dominant value creation : a theoretical response to the recent call for a consumer dominant logic for marketing
Anker, Thomas Boysen
;
Sparks, Leigh
;
Moutinho, Luiz
; …
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 532-560
Persistent link: https://www.econbiz.de/10011309583
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