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~isPartOf:"European journal of marketing : EJM"
~subject:"Australien"
~subject:"Criticality"
~subject:"Markenführung"
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Australien
Criticality
Markenführung
Franchising
12
Agency theory
3
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European journal of marketing : EJM
Journal of marketing channels : ... distribution systems, strategy, and management
8
Journal of business research : JBR
5
The journal of brand management : an international journal
3
The service industries journal
3
Asia Pacific journal of marketing and logistics
2
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
2
Das Franchise-System : Handbuch für Franchisegeber und Franchisenehmer
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Industrial marketing management : the international journal for industrial and high-tech firms
2
International entrepreneurship and management journal
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International journal of hospitality management
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Journal of promotion management : JPM
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Network governance : alliances, cooperatives and franchise chains
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Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
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Asian journal of management cases
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Australasian marketing journal
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Competition and ownership in land passenger transport : selected papers from the 9th International Conference (Thredbo 9)
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Computer-mediated marketing strategies : social media and online brand communities
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Department of Human Geography publication
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Design and management of interfirm networks : franchise networks cooperatives and alliances
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Direct marketing : an international journal
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Discussion paper / Monash University, Department of Economics
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Discussion paper series
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Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
1
Ethical branding and marketing : cases and lessons
1
EuroMed journal of business
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
1
Gabler Edition Wissenschaft / Marktorientiertes Management
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Handbook of hospitality strategic management
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Human resource management journal
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International franchising
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International journal of management & enterprise development : IJMED
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International journal of production economics
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International journal of productivity and quality management : IJPQM
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National versus local brands : examining the influences of credence and experience services on customer perceptions of quality in a franchise context
Joen, Hyo-jin Jean
;
Dant, Rajiv P.
;
Gleiberman, Aaron M.
- In:
European journal of marketing : EJM
48
(
2014
)
7/8
,
pp. 1511-1535
Persistent link: https://www.econbiz.de/10010415544
Saved in:
2
Determinants of franchise conversion : a franchisee perspective
Hodge, Cori
;
Oppewal, Harmen
;
Terawatanavong, Civilai
- In:
European journal of marketing : EJM
47
(
2013
)
10
,
pp. 1554-1575
Persistent link: https://www.econbiz.de/10010201748
Saved in:
3
A view to a brand : introducing the film brandscape
O'Reilly, Daragh
;
Kerrigan, Finola
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 769-789
Persistent link: https://www.econbiz.de/10009763992
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