//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Direktmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Online-Marketing
Direct marketing
18
Direktmarketing
18
Theorie
5
Theory
5
USA
5
United States
5
Consumer behaviour
4
Konsumentenverhalten
4
Social Web
3
Social web
3
Advertising planning
2
Brand management
2
Distribution channel
2
Interactive media
2
Interaktive Medien
2
Internet marketing
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Mathematical programming
2
Mathematische Optimierung
2
OR in marketing
2
Vertriebsweg
2
Werbeplanung
2
Algorithm
1
Algorithmus
1
Allocation
1
Allokation
1
Beziehungsmarketing
1
Computer network
1
Computernetz
1
Conflict constraints
1
Customer lifetime value
1
Customer value
1
Data Mining
1
Data mining
1
E-Mail
1
E-mail
1
Engagement behavior
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Hughes, David M.
1
Mullen, Jeanniey
1
Published in...
All
European journal of operational research : EJOR
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
SpringerLink / Bücher
12
Health marketing quarterly
7
Leitfaden Online-Marketing ; [Bd. 1]
5
Springer eBook Collection
4
Dialogmarketing Perspektiven 2012/2013 : Tagungsband ; 7. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
3
Research
3
Always learning
2
Electronic commerce research and applications
2
International journal of internet marketing and advertising : IJIMA
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Springer eBook Collection / Business and Economics
2
The strategic enterprise
2
essentials
2
Advertising in a multimedia age
1
Aktuelle Themen der Wirtschaftspsychologie ; Bd. 1
1
BiTS-Forschung
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Dialogmarketing im Dialog : Festschrift zum 10-jährigen Bestehen des Siegfried Vögele Instituts
1
Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; 6. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Digital Dialog Insights 2014
1
Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
1
Dtv / Beck-Wirtschaftsberater im dtv
1
E + M ekonomie a management
1
Edition BusinessInside
1
Forum Marketing
1
Frontiers of business research in China : selected publications from Chinese universities
1
Gabler Research
1
Gabler Research / Forum Marketing
1
Handbook of research on mobile marketing management
1
Information economics and policy : IEP
1
Innovative business practices : prevailing a turbulent era
1
Interactive and multi-channel marketing
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business information systems : IJBIS
1
International journal of pharmaceutical and healthcare marketing
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of technology marketing : IJTMkt
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
SEM and SEO: core drivers of iDirect success
Hughes, David M.
- In:
Reinventing interactive and direct marketing : leading …
,
(pp. 77-93)
.
2010
Persistent link: https://www.econbiz.de/10003914065
Saved in:
2
E-mail life support at home and the office
Mullen, Jeanniey
- In:
Reinventing interactive and direct marketing : leading …
,
(pp. 137-151)
.
2010
Persistent link: https://www.econbiz.de/10003914070
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->