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~isPartOf:"European management journal"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"The journal of business & industrial marketing"
~person:"Grinevich, Vadim"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
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Grinevich, Vadim
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European management journal
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The journal of business & industrial marketing
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How can value co-creation be integrated into a customer experience evaluation?
Lee, Hsin-Yun
;
Grinevich, Vadim
;
Chipulu, Maxwell
- In:
European management journal
41
(
2023
)
4
,
pp. 521-533
Persistent link: https://www.econbiz.de/10014437750
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