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~isPartOf:"European research studies"
~isPartOf:"International journal of advertising : the review of marketing communications"
~subject:"Food retailing"
~subject:"Markenführung"
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Food retailing
Markenführung
Sales promotion
8
Verkaufsförderung
8
Consumer behaviour
5
Konsumentenverhalten
5
Advertising
3
Werbung
3
Advertising effects
2
Brand
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Online-Marketing
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promotion
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Akhmetshin, E. M.
1
Bogomolova, Svetlana
1
Corsi, Armando
1
Ilyasov, R. H.
1
Kamleitner, Bernadette
1
Lockshin, Lawrence S.
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Marckhgott, Eva
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Sverdlikova, E. A.
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Tagibova, A. A.
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Tan, Pei Jie
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Tanusondjaja, Arry
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European research studies
International journal of advertising : the review of marketing communications
Journal of retailing and consumer services
12
Journal of business research : JBR
6
Journal of promotion management : JPM
6
Journal of retailing
6
The international review of retail, distribution and consumer research
6
Journal of marketing research : JMR
5
Journal of promotion management : innovations in planning and applied research
5
Journal of marketing
4
American journal of agricultural economics
3
Journal of agricultural & food industrial organization
3
Arbeitsbericht / Institut für Agrarpolitik und Marktforschung der Justus-Liebig-Universität Giessen
2
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
International journal of retail & distribution management
2
Inventi impact: retailing & consumer services
2
Journal of Asian finance, economics and business : JAFEB
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Marketing letters : a journal of research in marketing
2
Schriften zum europäischen Management
2
The journal of consumer marketing
2
A reader in marketing communications
1
A. E. Res.
1
A.E. Res. / Cornell University, Department of Agricultural Economics, Cornell University Experiment Station ; New York State College of Agriculture and Life Sciences
1
Australasian marketing journal
1
Brand the Future : systematische Markenentwicklung im B2B
1
Business and Economic Research : BER
1
CUDARE working paper series
1
California management review
1
Channel strategies and marketing mix in a connected world
1
Co-operative college papers
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Consumer behavior analysis : (a) rational approach to consumer choice
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Cutting edge international research
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Das Franchise-System : Handbuch für Franchisegeber und Franchisenehmer
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Dimensionen der Logistik : Funktionen, Institutionen und Handlungsebenen
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Economic research report
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European journal of marketing : EJM
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
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Faculty & research / Insead : working paper series
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Silent persuasion : incidental use of promotional merchandise benefits unfamiliar brands
Kamleitner, Bernadette
;
Marckhgott, Eva
- In:
International journal of advertising : the review of …
40
(
2021
)
7
,
pp. 1135-1159
Persistent link: https://www.econbiz.de/10012650634
Saved in:
2
Audit and benchmarking of supermarket catalog composition in five countries
Tan, Pei Jie
;
Tanusondjaja, Arry
;
Corsi, Armando
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
3
,
pp. 589-616
Persistent link: https://www.econbiz.de/10014295239
Saved in:
3
Promotion in emerging markets
Akhmetshin, E. M.
;
Ilyasov, R. H.
;
Sverdlikova, E. A.
; …
- In:
European research studies
21
(
2018
)
2
,
pp. 652-665
Persistent link: https://www.econbiz.de/10012221777
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