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~isPartOf:"Event- und Impaktforschung"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Leopkey, Becca"
~person:"Pegoraro, Ann"
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Event- und Impaktforschung
International journal of sport management and marketing : IJSMM
European Sport management quarterly : ESMQ
4
International journal of sports marketing & sponsorship
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Sport, Business and Management : an international journal ; SBM
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Tourism economics : the business and finance of tourism and recreation
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1
On-site sponsorship leveraging patterns of TOP and domestic programmes: the case of 2018 PyeongChang Winter Games
Choi, Kyu Ha
;
Ellis, Dana
;
Leopkey, Becca
;
Byun, Jinsu
; …
- In:
International journal of sport management and marketing …
22
(
2022
)
1/2
,
pp. 47-72
Persistent link: https://www.econbiz.de/10012990281
Saved in:
2
Hashmoney: exploring Twitter hashtag use as a secondary ticket market price determinant
O'Hallarn, Brendan
;
Shapiro, Stephen L.
;
Pegoraro, Ann
- In:
International journal of sport management and marketing …
18
(
2018
)
3
,
pp. 199-219
Persistent link: https://www.econbiz.de/10011884698
Saved in:
3
Introduction : youth, sport and the Youth Olympic Games
Houlihan, Barrie
;
Leopkey, Becca
;
MacIntosh, Eric W.
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 237-241
Persistent link: https://www.econbiz.de/10011861911
Saved in:
4
Social sochi : using social network analysis to investigate electronic word-of-mouth transmitted trough social media communities
Hambrick, Marion E.
;
Pegoraro, Ann
- In:
International journal of sport management and marketing …
15
(
2014
)
3/4
,
pp. 120-140
Persistent link: https://www.econbiz.de/10011541870
Saved in:
5
Activating a gloval sport sponsorship with social media : an analysis of TOP sponsors, Twitter, and the 2014 Olympic Games
Abeza, Gashaw
;
Pegoraro, Ann
;
Naraine, Michael L.
; …
- In:
International journal of sport management and marketing …
15
(
2014
)
3/4
,
pp. 184-213
Persistent link: https://www.econbiz.de/10011541884
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